/* FRIES McGEE · $FRIES. Tokens and type rules: brand/BRAND.md §2-§4. */

@font-face{font-family:"Bevan";src:url("assets/fonts/Bevan.woff2") format("woff2");font-weight:400;font-display:swap}
@font-face{font-family:"Satoshi";src:url("assets/fonts/satoshi-500.woff2") format("woff2");font-weight:500;font-display:swap}
@font-face{font-family:"Satoshi";src:url("assets/fonts/satoshi-700.woff2") format("woff2");font-weight:700;font-display:swap}
@font-face{font-family:"Satoshi";src:url("assets/fonts/satoshi-900.woff2") format("woff2");font-weight:900;font-display:swap}
@font-face{font-family:"JetBrains Mono";src:url("assets/fonts/jetbrainsmono-var.woff2") format("woff2");font-weight:100 800;font-display:swap}

:root{
  --ketchup:#DA291C;--ketchup-deep:#A8180F;--ketchup-dark:#5E0B06;
  --fry:#FFC72C;--fry-deep:#F2A20C;--fry-crust:#C9780A;
  --cream:#FFF4DE;--ink:#1B0F0A;--hivis:#E6E8EA;
  --display:"Bevan",Georgia,serif;
  --ui:"Satoshi",system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
  --mono:"JetBrains Mono",ui-monospace,Menlo,monospace;
  --gutter:clamp(16px,4.4vw,64px);--max:1320px;--nav:72px;
  --ease:cubic-bezier(.16,1,.3,1);--spring:cubic-bezier(.34,1.56,.64,1);
}

*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:var(--nav)}
body{margin:0;background:var(--ketchup);color:#fff;font:500 16px/1.45 var(--ui);overflow-x:clip;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}
img,svg,video{display:block;max-width:100%}
a{color:inherit}
h1,h2,p{margin:0}
[hidden]{display:none!important}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip-path:inset(50%);white-space:nowrap}
:focus-visible{outline:3px solid var(--fry);outline-offset:3px}
.proof :focus-visible,.getin :focus-visible{outline-color:var(--ink)}
.skip{position:fixed;left:12px;top:-80px;z-index:100;padding:12px 16px;border-radius:12px;background:var(--fry);color:var(--ink);font-weight:900;text-decoration:none}
.skip:focus{top:12px}

/* The patch: Bevan caps with a felt edge and a one-way drop (BRAND §3). */
.patch{font-family:var(--display);font-weight:400;line-height:.92;letter-spacing:.01em;color:var(--fry);
  -webkit-text-stroke:var(--sw,.12em) var(--ketchup-dark);paint-order:stroke fill;
  text-shadow:0 var(--drop,.075em) 0 var(--ketchup-dark);text-wrap:balance}
.patch--ink{-webkit-text-stroke-color:var(--ketchup)}
.patch--yellow{color:var(--ketchup);-webkit-text-stroke-color:var(--cream);text-shadow:0 var(--drop,.075em) 0 var(--fry-crust)}

/* The fry quilt: staggered fry-shaped channels, the jacket as a texture (BRAND §4.1).
   The SVG is only the stencil; colour and the per-fry shading come from --q1/--q2. */
.quilt{--fries:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='44' height='160'%3E%3Crect x='3' y='5' width='16' height='150' rx='8'/%3E%3Crect x='25' y='85' width='16' height='150' rx='8'/%3E%3Crect x='25' y='-75' width='16' height='150' rx='8'/%3E%3C/svg%3E");
  position:absolute;inset:0;z-index:0;pointer-events:none;
  background:repeating-linear-gradient(90deg,var(--q1) 0 11px,var(--q2) 11px 22px);
  -webkit-mask:var(--fries) 0 0/44px 160px;mask:var(--fries) 0 0/44px 160px}

/* Buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:.4em;height:52px;padding:0 1.7em;border:0;border-radius:999px;
  font:700 16px/1 var(--ui);letter-spacing:.005em;text-decoration:none;white-space:nowrap;cursor:pointer;
  transition:transform .18s var(--ease),box-shadow .18s var(--ease),background-color .2s}
.btn--sm{height:44px;padding:0 1.25em;font-size:15px}
.btn--xl{height:66px;padding:0 2.3em;font-size:19px}
.btn--buy{background:var(--fry);color:var(--ink);font-weight:900;box-shadow:0 5px 0 var(--ketchup-dark)}
.btn--red{background:var(--ketchup);color:#fff;font-weight:900;box-shadow:0 5px 0 var(--ketchup-dark)}
.btn--buy:hover{background:#FFD24D}
.btn--red:hover{background:#E43424}
.btn--buy:active,.btn--red:active{transform:translateY(4px);box-shadow:0 1px 0 var(--ketchup-dark)}
.btn--ghost{color:#fff;box-shadow:inset 0 0 0 2px rgba(255,255,255,.9)}
.btn--ghost:hover{background:rgba(255,255,255,.14)}
.btn--line{color:var(--ink);box-shadow:inset 0 0 0 2px var(--ink)}
.btn--line:hover{background:rgba(27,15,10,.08)}

/* 1 · Nav */
.nav{position:fixed;inset:0 0 auto;z-index:50;transition:background-color .3s,box-shadow .3s}
.nav__in{max-width:calc(var(--max) + 2 * var(--gutter));height:var(--nav);margin:0 auto;padding:0 var(--gutter);display:flex;align-items:center;gap:28px}
.nav.is-scrolled{background:rgba(218,41,28,.8);-webkit-backdrop-filter:blur(16px) saturate(1.4);backdrop-filter:blur(16px) saturate(1.4);box-shadow:0 1px 0 rgba(94,11,6,.4)}
.brand{display:flex;align-items:center;gap:10px;text-decoration:none;min-width:0}
.brand img{width:40px;height:40px;flex:none}
.brand__word{font-size:20px;white-space:nowrap;--sw:.14em;--drop:.08em}
.nav__links{display:flex;gap:28px;margin-left:auto}
.nav__links a{font-weight:700;font-size:15px;text-decoration:none;text-underline-offset:7px;text-decoration-thickness:2px}
.nav__links a:hover{text-decoration-line:underline}

/* 2 · Hero: masthead behind, Fries in front, hi-vis band on top (magazine layering). */
.hero{--band:64px;--mh:min(21.5vw,34svh,400px);--mh-top:calc(var(--nav) + 1.5svh);--fig-top:calc(var(--mh-top) + var(--mh) * .02);
  position:relative;height:clamp(600px,100svh,1100px);overflow:clip;isolation:isolate;
  background:
    radial-gradient(48% 56% at 50% 46%,rgba(244,78,58,.9),rgba(244,78,58,0) 72%),
    radial-gradient(140% 110% at 50% 38%,rgba(94,11,6,0) 50%,rgba(94,11,6,.62) 100%),
    var(--ketchup)}
.hero .quilt{--q1:rgba(255,210,140,.11);--q2:rgba(255,210,140,.05);
  -webkit-mask:var(--fries) 0 0/44px 160px,radial-gradient(70% 72% at 50% 45%,transparent 22%,#000 82%);-webkit-mask-composite:source-in;
  mask:var(--fries) 0 0/44px 160px,radial-gradient(70% 72% at 50% 45%,transparent 22%,#000 82%);mask-composite:intersect}
.masthead{position:absolute;z-index:1;left:0;right:0;top:var(--mh-top);text-align:center;font-size:var(--mh);--sw:.1em;--drop:.06em;
  transform:translate3d(calc(var(--mx,0) * 14px),calc(var(--my,0) * 8px + var(--sy,0) * .22px),0)}
.masthead span{display:block;line-height:.86}
.hero__fig{position:absolute;z-index:2;left:50%;top:var(--fig-top);height:calc(100% - var(--fig-top) - var(--band) + 18px);width:auto;max-width:none;
  translate:-50% 0;transform:translate3d(calc(var(--mx,0) * -12px),calc(var(--sy,0) * -.06px),0)}
.hero__floor{position:absolute;z-index:1;left:50%;bottom:calc(var(--band) - 22px);width:min(52vw,460px);height:70px;translate:-50% 0;
  background:radial-gradient(closest-side,rgba(94,11,6,.6),rgba(94,11,6,0))}
.hero__cta{position:absolute;z-index:3;left:0;right:0;bottom:calc(var(--band) + clamp(24px,4.5svh,52px));max-width:calc(var(--max) + 2 * var(--gutter));margin:0 auto;
  padding:0 var(--gutter);display:flex;align-items:flex-end;justify-content:space-between;gap:20px}
.hero__line{margin-bottom:16px;font:700 clamp(20px,1.9vw,28px)/1.1 var(--ui);letter-spacing:-.01em}
.hero__btns{display:flex;gap:12px;flex-wrap:wrap}
.ca-chip{display:inline-flex;align-items:center;gap:10px;height:52px;padding:0 20px 0 8px;border-radius:999px;color:#fff;text-decoration:none;
  font:700 15px/1 var(--ui);background:rgba(94,11,6,.42);box-shadow:inset 0 0 0 1.5px rgba(255,244,222,.4);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px)}
.ca-chip__k{padding:9px 11px;border-radius:999px;background:var(--fry);color:var(--ink);font-weight:900;font-size:12px;letter-spacing:.12em}
.ca-chip.has-ca .ca-chip__v{font:500 14px/1 var(--mono)}
.ca-chip:hover{background:rgba(94,11,6,.6)}

/* The hi-vis band: reflective silver with fry-yellow edges (BRAND §4.2). */
.hivis{position:absolute;z-index:4;left:0;right:0;bottom:0;height:var(--band);display:flex;align-items:center;overflow:hidden;
  background:
    linear-gradient(var(--fry),var(--fry)) 0 0/100% 9px no-repeat,
    linear-gradient(var(--fry),var(--fry)) 0 100%/100% 9px no-repeat,
    repeating-linear-gradient(90deg,rgba(255,255,255,.45) 0 1px,rgba(255,255,255,0) 1px 4px),
    linear-gradient(180deg,#FBFCFD 0%,var(--hivis) 32%,#C6CBD0 50%,#E9EBED 68%,#D3D7DB 100%);
  box-shadow:0 -5px 0 rgba(94,11,6,.5)}
.hivis__track{display:flex;flex:none;width:max-content}
.hivis__track span{flex:none;padding-right:.4em;font:400 clamp(17px,1.7vw,23px)/1 var(--display);color:var(--ketchup);white-space:nowrap;text-shadow:0 2px 0 rgba(94,11,6,.5)}
.hivis i{font-style:normal;text-shadow:none;margin:0 .5em}

/* 3 · Proof */
.proof{position:relative;overflow:clip;background:var(--fry);color:var(--ink);padding:clamp(84px,11vw,160px) var(--gutter)}
.proof .quilt,.getin .quilt{--q1:rgba(255,236,170,.24);--q2:rgba(201,120,10,.09)}
.proof .quilt{-webkit-mask:var(--fries) 0 0/44px 160px,linear-gradient(#000,transparent 34% 66%,#000);-webkit-mask-composite:source-in;
  mask:var(--fries) 0 0/44px 160px,linear-gradient(#000,transparent 34% 66%,#000);mask-composite:intersect}
.proof__grid{position:relative;list-style:none;margin:0 auto;padding:0;max-width:var(--max);display:grid;grid-template-columns:repeat(4,minmax(0,1fr))}
.proof__grid li{container-type:inline-size;display:flex;flex-direction:column;align-items:center;gap:16px;padding:8px 10px}
.proof__grid li+li{box-shadow:-2px 0 0 rgba(27,15,10,.14)}
.proof__num{font-weight:900;font-size:clamp(44px,7.4vw,140px);font-size:min(30cqi,150px);line-height:.86;letter-spacing:-.03em;font-variant-numeric:tabular-nums;white-space:nowrap}
.proof__label{font:700 13px/1 var(--ui);letter-spacing:.2em;text-transform:uppercase}

/* 4 · The motion: ink stage under a string of bulbs (the cypher frames). */
.motion{position:relative;overflow:clip;background:var(--ink);padding:clamp(120px,13vw,190px) 0 clamp(96px,11vw,160px)}
.motion::before{content:"";position:absolute;inset:0 0 auto;height:460px;pointer-events:none;
  background:
    radial-gradient(circle at 50% 36px,#FFF4DA 0 3px,rgba(255,200,120,.95) 4px,rgba(255,172,72,.34) 14px,rgba(255,150,40,.08) 42px,rgba(255,150,40,0) 76px) 0 0/clamp(120px,11vw,170px) 170px repeat-x,
    linear-gradient(rgba(255,214,150,.2),rgba(255,214,150,.2)) 0 33px/100% 1px no-repeat,
    radial-gradient(110% 100% at 50% 0,rgba(242,162,12,.28),rgba(242,162,12,0) 64%)}
.motion__h{position:relative;margin:0 auto clamp(48px,6vw,88px);padding:0 var(--gutter);max-width:1200px;text-align:center;font-size:clamp(36px,7vw,108px)}
.reels{position:relative;list-style:none;margin:0 auto;padding:0 var(--gutter);max-width:1480px;display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:clamp(12px,1.5vw,24px);align-items:start}
.reels li:nth-child(even){margin-top:clamp(28px,4.4vw,72px)}
.reel{position:relative;display:block;aspect-ratio:9/16;border-radius:28px;overflow:hidden;background:#2B1A10;color:#fff;text-decoration:none;
  box-shadow:0 28px 50px -20px rgba(0,0,0,.85);transition:transform .45s var(--ease)}
.reel::after{content:"";position:absolute;inset:0;border-radius:inherit;box-shadow:inset 0 0 0 1px rgba(255,244,222,.14);pointer-events:none}
.reel video{width:100%;height:100%;object-fit:cover}
.reel:hover{transform:translateY(-8px)}
.reel__chip{position:absolute;left:10px;top:10px;display:inline-flex;align-items:center;gap:7px;padding:8px 12px 8px 10px;border-radius:999px;
  background:rgba(27,15,10,.62);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px);font:700 13px/1 var(--ui)}
.reel__chip svg{width:9px;height:9px;fill:var(--fry)}

/* 5 · The throne */
.throne{position:relative;height:clamp(560px,100svh,1000px);overflow:clip;background:#24170F}
.throne__img{position:absolute;inset:0;width:100%;height:100%;max-width:none;object-fit:cover;object-position:50% 30%;transform-origin:50% 28%}
.throne::before{content:"";position:absolute;inset:0;z-index:1;pointer-events:none;
  background:linear-gradient(180deg,var(--ink) 0%,rgba(27,15,10,0) 16%),linear-gradient(0deg,rgba(27,15,10,.94) 0%,rgba(27,15,10,.6) 24%,rgba(27,15,10,0) 50%)}
.throne__h{position:absolute;z-index:2;left:0;right:0;bottom:clamp(44px,9svh,110px);margin:0 auto;padding:0 var(--gutter);max-width:1280px;text-align:center;font-size:clamp(34px,6.6vw,108px)}

/* 6 · The ladder: fry sizes are the roadmap (BRAND §6). */
.ladder{position:relative;overflow:clip;padding:clamp(110px,12vw,180px) var(--gutter) clamp(96px,11vw,160px);
  background:radial-gradient(80% 60% at 50% 0,rgba(244,78,58,.75),rgba(244,78,58,0) 70%),var(--ketchup)}
.ladder__h{margin:0 auto clamp(56px,7vw,104px);max-width:1200px;text-align:center;font-size:clamp(36px,6.6vw,104px)}
/* Bevan has no arrow glyph; this one wears the same patch (fill, felt edge, drop). */
.arrow{display:inline-block;width:1.1em;height:.64em;vertical-align:.06em;overflow:visible;fill:var(--fry);stroke:var(--ketchup-dark);stroke-width:14;stroke-linejoin:round;paint-order:stroke;filter:drop-shadow(0 .075em 0 var(--ketchup-dark))}
.steps{list-style:none;margin:0 auto;padding:0;max-width:1180px;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));grid-template-rows:auto auto auto;column-gap:clamp(16px,2.4vw,40px)}
.step{position:relative;display:grid;grid-row:span 3;grid-template-rows:subgrid;justify-items:center;text-align:center}
.step__box{align-self:end;width:var(--w);height:auto;aspect-ratio:1;overflow:visible;filter:drop-shadow(0 10px 0 rgba(94,11,6,.4))}
.s1{--w:clamp(96px,10.5vw,150px);--fs:clamp(17px,1.5vw,22px)}
.s2{--w:clamp(124px,14vw,200px);--fs:clamp(19px,1.8vw,26px)}
.s3{--w:clamp(156px,18vw,256px);--fs:clamp(21px,2.1vw,30px)}
.s4{--w:clamp(196px,23vw,330px);--fs:clamp(23px,2.5vw,36px)}
.s4 .step__box{filter:drop-shadow(0 0 34px rgba(214,236,255,.6)) drop-shadow(0 10px 0 rgba(94,11,6,.4))}
.step__size{margin:22px 0 10px;font-size:var(--fs);white-space:nowrap}
.step__cap{max-width:20ch;font:500 clamp(14px,1.15vw,16px)/1.35 var(--ui)}
.ice{position:absolute;inset:0 0 auto;height:var(--w);pointer-events:none}
.ice i{position:absolute;width:18px;height:18px;background:#EEF8FF;clip-path:polygon(50% 0,61% 39%,100% 50%,61% 61%,50% 100%,39% 61%,0 50%,39% 39%)}
.ice i:nth-child(1){left:12%;top:18%}
.ice i:nth-child(2){right:10%;top:6%;width:26px;height:26px;animation-delay:.8s}
.ice i:nth-child(3){right:20%;top:46%;width:12px;height:12px;animation-delay:1.5s}

/* 7 · Get in */
.getin{position:relative;overflow:clip;background:var(--fry);color:var(--ink);padding:clamp(100px,12vw,170px) var(--gutter)}
.getin .quilt{-webkit-mask:var(--fries) 0 0/44px 160px,linear-gradient(90deg,transparent 30%,#000);-webkit-mask-composite:source-in;
  mask:var(--fries) 0 0/44px 160px,linear-gradient(90deg,transparent 30%,#000);mask-composite:intersect}
.getin__wrap{position:relative;max-width:var(--max);margin:0 auto;display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr);gap:clamp(40px,6vw,96px);align-items:center}
.getin__h{margin-bottom:clamp(26px,3vw,40px);font-size:clamp(54px,8.4vw,150px);white-space:nowrap}
.ca{display:flex;align-items:center;gap:12px;min-height:66px;max-width:600px;padding:10px 10px 10px 12px;border-radius:18px;background:var(--cream);
  box-shadow:0 0 0 2px var(--ink),0 6px 0 2px var(--ink)}
.ca__k{flex:none;padding:8px 10px;border-radius:10px;background:var(--ink);color:var(--fry);font:900 12px/1 var(--ui);letter-spacing:.14em}
.ca__soon{flex:1;font:700 16px/1.3 var(--ui)}
.ca__soon a{color:var(--ketchup-deep);text-decoration-thickness:2px;text-underline-offset:3px}
.ca__addr{flex:1;min-width:0;font:500 15px/1.35 var(--mono);overflow-wrap:anywhere}
.ca__copy{flex:none;height:46px;padding:0 18px;border:0;border-radius:12px;background:var(--ketchup);color:#fff;font:900 14px/1 var(--ui);cursor:pointer;box-shadow:0 3px 0 var(--ketchup-dark)}
.ca__copy:active{transform:translateY(2px);box-shadow:0 1px 0 var(--ketchup-dark)}
.getin__btns{display:flex;flex-wrap:wrap;gap:14px;margin-top:30px}
.howto{max-width:600px;margin-top:30px;padding-top:18px;border-top:2px solid rgba(27,15,10,.16)}
.howto summary{display:flex;align-items:center;gap:12px;width:max-content;cursor:pointer;list-style:none;font:700 16px/1 var(--ui)}
.howto summary::-webkit-details-marker{display:none}
.howto summary::before{content:"+";display:grid;place-items:center;width:28px;height:28px;border-radius:50%;background:var(--ink);color:var(--fry);font-weight:900;font-size:18px}
.howto[open] summary::before{content:"−"}
.howto ol{margin:16px 0 0;padding-left:22px;font:500 16px/1.75 var(--ui)}
.nfa{margin-top:22px;font:700 12px/1 var(--ui);letter-spacing:.16em;text-transform:uppercase;opacity:.72}
.getin__art{display:grid;place-items:center}
/* The sticker: red disc with a cream felt ring; his head pops out of the top. */
.sticker{position:relative;width:min(100%,500px);aspect-ratio:1;rotate:-3deg}
.sticker::before{content:"";position:absolute;left:4%;right:4%;bottom:0;aspect-ratio:1;border-radius:50%;
  background:radial-gradient(circle at 50% 30%,#EF4433,var(--ketchup) 55%,var(--ketchup-deep));
  box-shadow:0 0 0 clamp(6px,.9vw,10px) var(--cream),0 clamp(10px,1.4vw,16px) 0 clamp(6px,.9vw,10px) var(--fry-crust)}
.sticker img{position:relative;width:100%;height:auto;
  -webkit-mask:radial-gradient(circle closest-side at 50% 54%,#000 99.4%,transparent 100%),linear-gradient(#000 0 50%,transparent 50%);
  mask:radial-gradient(circle closest-side at 50% 54%,#000 99.4%,transparent 100%),linear-gradient(#000 0 50%,transparent 50%)}

/* 8 · Last call: title over the rain, face clear, buy at the bottom. */
.last{position:relative;overflow:clip;height:clamp(600px,100svh,1000px);display:flex;flex-direction:column;align-items:center;justify-content:space-between;
  padding:calc(var(--nav) + clamp(16px,5svh,56px)) var(--gutter) clamp(48px,9svh,104px);background:var(--ink);text-align:center}
.last__img{position:absolute;inset:0;width:100%;height:100%;max-width:none;object-fit:cover;object-position:50% 26%}
.last::before{content:"";position:absolute;inset:0;z-index:1;pointer-events:none;
  background:linear-gradient(180deg,rgba(27,15,10,.72) 0%,rgba(27,15,10,0) 34%),linear-gradient(0deg,rgba(27,15,10,.9) 0%,rgba(27,15,10,0) 30%)}
.last__h{position:relative;z-index:2;font-size:clamp(54px,7.4vw,140px)}
.last__btn{position:relative;z-index:2}

/* 9 · Footer */
.foot{background:var(--ink);padding:80px var(--gutter) 56px;text-align:center}
.foot__mark{width:72px;height:72px;margin:0 auto 26px}
.foot__social{display:flex;justify-content:center;flex-wrap:wrap;gap:12px 30px;margin-bottom:26px}
.foot__social a{font-weight:700;text-decoration:none;text-underline-offset:6px;text-decoration-thickness:2px}
.foot__social a:hover{text-decoration-line:underline}
.foot__micro{font:700 13px/1.4 var(--ui);letter-spacing:.12em;color:rgba(255,255,255,.82)}
.foot__legal{max-width:58ch;margin:18px auto 0;font-size:13px;line-height:1.55;color:rgba(255,255,255,.64)}

/* Motion: everything that moves lives here, so reduced motion gets a still page. */
@media (prefers-reduced-motion:no-preference){
  .masthead span{animation:rise 1.1s var(--ease) both}
  .masthead span+span{animation-delay:.08s}
  .hero__fig{animation:fig-in 1.2s var(--ease) .12s both}
  .hero__cta{animation:rise 1s var(--ease) .35s both}
  .hivis__track{animation:marquee 46s linear infinite}
  .throne__img{animation:kenburns 28s ease-in-out infinite alternate}
  .ice i{animation:twinkle 2.6s ease-in-out infinite}
  .js .reveal{opacity:0;transform:translateY(30px);transition:opacity .8s var(--ease) var(--d,0s),transform 1s var(--ease) var(--d,0s)}
  .js .reveal.in{opacity:1;transform:none}
  .js .step .fb-fries{transform:translateY(130px);transition:transform 1s var(--spring) calc(var(--d,0s) + .25s)}
  .js .step.in .fb-fries{transform:none}
  .step:hover .fb-fries{transform:translateY(-14px);transition-delay:0s}
}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
@keyframes rise{from{opacity:0;transform:translateY(36px)}}
@keyframes fig-in{from{opacity:0;scale:1.05}}
@keyframes marquee{to{transform:translate3d(-50%,0,0)}}
@keyframes kenburns{from{transform:scale(1.03)}to{transform:scale(1.13) translate3d(0,-1.2%,0)}}
@keyframes twinkle{0%,100%{opacity:.25;scale:.6}50%{opacity:1;scale:1}}

/* Tablet + phone: masthead stays readable above him; his hair breaks the bottom of McGEE. */
@media (max-width:1023px){
  .hero{--fig-top:calc(var(--mh-top) + var(--mh) * 1.72 - var(--mh) * .42)}
  .hero__cta{flex-direction:column;align-items:center;gap:16px;text-align:center}
  .hero__cta::before{content:"";position:absolute;z-index:-1;left:0;right:0;bottom:calc(-1 * clamp(24px,4.5svh,52px));height:calc(100% + 150px);
    background:linear-gradient(0deg,var(--ketchup) 42%,rgba(218,41,28,0))}
  .hero__line{margin-bottom:14px}
  .hero__btns{justify-content:center}
  .reels{display:flex;overflow-x:auto;scroll-snap-type:x mandatory;scroll-padding-inline:var(--gutter);gap:14px;padding-bottom:14px;scrollbar-width:none;overscroll-behavior-x:contain}
  .reels::-webkit-scrollbar{display:none}
  .reels li{flex:0 0 min(62vw,300px);scroll-snap-align:start}
  .reels li:nth-child(even){margin-top:0}
  .getin__wrap{grid-template-columns:1fr;text-align:center;justify-items:center}
  .getin__art{order:-1;width:min(72%,360px)}
  .ca{text-align:left;width:100%}
  .getin__btns{justify-content:center}
  .howto{margin-inline:auto;width:100%;text-align:left}
}
@media (max-width:719px){
  :root{--nav:60px}
  .nav__in{gap:12px}
  .nav__links{display:none}
  .nav .btn{margin-left:auto}
  .brand img{width:34px;height:34px}
  .brand__word{font-size:16px}
  .hero{--band:52px;--mh:min(21.5vw,36svh)}
  .proof__grid{grid-template-columns:repeat(2,minmax(0,1fr));row-gap:52px}
  .proof__grid li:nth-child(odd){box-shadow:none}
  .steps{grid-template-columns:1fr;grid-template-rows:none;row-gap:30px;max-width:420px}
  .step{grid-row:auto;grid-template-rows:auto auto;grid-template-columns:132px 1fr;grid-template-areas:"box size" "box cap";column-gap:18px;justify-items:start;text-align:left}
  .step__box{grid-area:box;justify-self:center}
  .step__size{grid-area:size;align-self:end;margin:0 0 6px}
  .step__cap{grid-area:cap;align-self:start}
  .s1{--w:66px}.s2{--w:84px}.s3{--w:106px}.s4{--w:130px}
  .ice{width:132px;height:130px;inset:auto auto 0 0}
  .ca{flex-wrap:wrap}
  .ca__addr{flex-basis:calc(100% - 60px)}
}
@media (max-width:359px){
  .brand__word{display:none}
}